The latest global business dynamics: Hand phone production raw for the Tablet PC market will be completely transformed

Experienced to give up, hesitated for a series of actions, HP has finally decided to return to the mobile phone market. According to media reports, HP CEO and president of of Meg? Whitman (Meg Whitman) recently announced that Hewlett-Packard will launch a smart phone. Previously, in the third-quarter earnings conference Whitman confirmed the message is ready to re-launch the Tablet PC. From tablets to smartphones, marking the HP began again fully into the mobile device market.For HP fully into the mobile device marketHP is no stranger to the mobile terminal, and unable to stop the special bond. In fact, HP had tried to leverage the webOS Tablet PC TouchPad to develop consumer tablet PC market, but due to unsatisfactory sales in the third quarter of 2011 earnings conference announced that it had formally renounced all operators around TouchPad Tablet PC and webOS phones.HP bottom search in transition, turned around cargadores iphone 5 and found the mobile device market can not be lost.U.S. technology blog The Verge exposure before an HP internal memo shows that HP will build a new global mobile business unit, responsible for the development of the consumer tablet and other products to provide customers with differentiated value category. Whitman also confirmed in the third-quarter earnings conference prepared to launch a tablet PC news, while claiming that the Tablet PC will be released two consumer-oriented characteristics of both laptop and tablet PCs based on Microsoft's Windows 8 operating system , and hope to take again the layout of the mobile device market igogo
Some industry analysts, HP absence of the smart phone market will affect the layout in the mobile space. Relatively flat, the mobile phone is the most rigid demand all mobile devices. The mobile terminal market is almost blank HP chose the Tablet PC as a breakthrough, to enable the industry to doubt the reasonableness of the HP reorganization strategy path selection. In this connection, Whitman said before the response to such a question, Hewlett-Packard will launch a smart phone because local consumers to buy them in many countries around the world, the first computing device is the smartphone ... HP itself is a calculation equipment manufacturers.Layout of the mobile device market as inevitableThe mobile Internet era prompted the market to enter the post-PC era, global tablet computers and smart phones continue to impact demand in the PC. According to IHS iSuppli, the DRAM market dynamic presentations, the DRAM traditional ployer momo8 speed consumption of large PC share of the DRAM market share in the second quarter for the first time less than 50%. It is expected, from the second quarter of this year to the fourth quarter of 2013, PC share will shrink further six percentage points to 42.8%. In contrast, the share of the tablet PCs will continue to rise. The share of total DRAM shipments in the second quarter of the Tablet PC rose to 2.7% from 1.6% in the first quarter to the fourth quarter of next year, will continue to steadily expand by 4 percentage points to 6.9%. Handsets accounted for during the same period the share of the DRAM market, an increase of about 7 percentage points. That is, the fourth quarter of 2013, mobile phone and tablet PC Total holds 26.7% of the DRAM market, is 14.1% of the first quarter of this year, almost twice as much.
The rapid development of mobile Internet, smart phones and tablet PCs to quickly grab market share, making the PC industry by surprise, giant Hewlett-Packard is no exception, HP's performance also constantly came regrettable message. According to Hewlett-Packard Company previously announced 2012 third quarter results, quarterly net loss of $ 8.857 billion, compared to net income of $ 1.926 billion, This quarter HP inception in 1939, the biggest loss. To reverse the embarrassing situation of the post-PC era, Hewlett-Packard recently have heard the message will launch tablet PCs and smart phones.In addition to the strong impact from mobile Internet, HP is also facing fierce competition for Lenovo and other PC makers. China is accessories iphone 5 an important market HP Hewlett-Packard PC market share in China, but in February this year, has dropped out of the top four, Lenovo leader in China market, Acer, Dell, Asus followed. HP seems to have become a matter of worldwide, Lenovo beyond. Lenovo is not only in the PC market to catch up with Hewlett-Packard, appreciable gains in the field of smart phones. In addition, Dell, Acer and other PC giants have outgoing news for the layout of the smart phone market, even Asus has been stagnating in the mobile space, building alliances with Garmin launched the Total brand smartphones. In this context, the HP accelerate the transformation to find breakout became necessary.Mobile business development challenges igogo
As a veteran of the PC business, Hewlett-Packard to enter the mobile space can be said that the inevitable transformation of the market demand, but brilliant ability to copy PC business, even a place very hard to say whether in the field of mobile terminal.First, HP has failed in the field of mobile terminals. HP has announced the cancellation of last year's third quarter earnings conference webOS device operations, especially TouchPad Tablet PC and webOS phones. The return of HP's success doubtful. In addition, PC and mobile phone, after all, belong to two distinct business to obtain synergies space is relatively limited. And mobile phone business, especially smart phones also need a lot of capital investment, which will HP cause some pressure.Second, HP will face a formidable opponent in the field of mobile terminal. Tablet PC or smart phones, like Apple, Samsung and other manufacturers powerful, their current position in the market rather difficult to shake. At present, whether the mobile fundas para iphone 5 terminal manufacturer or PC manufacturer, in the collective force mobile terminal market, imagine the competition between HP if you can have a share, is still unknown.In addition, HP's brand advantage is not obvious. The current situation, whether it is a smart phone or tablet PC, came in the market in front of the Ministry of brand or veteran vendors. HP PC company has been in people's impression, consumers buy is not to say their phone is. HP brand in order to occupation in the smartphone and tablet PC market advantage, the need to build further.
In short, for the PC manufacturers, the transformation is inevitable, and the PC is irreplaceable. PC can maintain the scale, as the basis for the transformation. With the development of mobile Internet, whether it is doing more profitable IT services or do mobile Internet terminals, mobile Internet ecosystem need to create a set of both hard and soft