Monday, October 22, 2012

Global News: Apple's latest research and development of small upcoming Tablet PC


Changjiang Daily reported recently that the size is smaller, inexpensive iPad Mini coming to market, the fastest coming out in October, officially went on sale in early November. According to media reports, Reuters has confirmed that Apple will release iPad mini tablet computer time in the United States on October 23, the price could be $ 299 starting.the high cost of the iPad Mini striking its low price will have a 7-inch tablet market structure caused by strong shock. Coupled with Apple's brand awareness and value sales season, the timing of the introduction of its popular almost a foregone conclusion. The one hand, the introduction of the iPad Mini will be compressed 7-inch tablet and even the profitability of the entire tablet market space, on the bateria externa iphone 4 other hand may be Apple's existing user base formation shunt, therefore its big sell for the profitability of the flat-panel terminal but not necessarily completely excellent. whether the achievements of the Apple iPad Mini peak still need time and the test of the market.iPad Mini will soon be listed, cost-effective strikingChangjiang Daily reported this month, Apple will launch a smaller and cheaper than the iPad size iPad the Mini. Sohu IT news that Apple iPad Mini, the fastest possible appeared in the October 17, November 2 will be officially started selling. According to foreign media reports, Oct. 6, Microsoft has officially issued to major media invitations to participate in the product launch held Windows 8 and Surface Tablet PC, in New York on October 25. To snatch the initiative, iPad Mini certainly before the launch of Microsoft's new release.
According to media news to see, iPad Mini will configure the LCD screen of 7.85 inches lower resolution than the upcoming launch of the new iPad, but according to media reports, iPad Mini is likely will also have similar retinal display, which will greatly enhance its market competitiveness. The message from the igogo current iPad Mini price will be set at between 249-299 U.S. dollars, or about 1500 yuan or so, on an equal footing with the Lenovo music Pad A2107, Amazon Kindle Fire, a lot lower than Samsung, GoogleAccording to the Wall Street Journal news, the Wall Street Journal said that Apple iPad mini as many as 10 million units in the fourth quarter of this year, under the orders; while Apple's component suppliers in Asia, sources said iphone Auriculares cable the production of the fourth quarter of 2012, the iPad Mini The amount is likely to reach 10 million units.Low impact on the 7-inch market iPad Mini hot almost turned into a fixed numberCompared with the 10-inch flat-panel market, the best selling tablet PCs or 7 inches. 7-inch tablet has been proven to be a very important market, Beijing on October 5 news, the latest research of the Pew Research Center shows Android Tablet PC market share in the United States has been as high as 48%, compared with 15% in 2011 increased dramatically, which makes Apple's share fell to 52% from 81% in 2011. Inside the Android camp, the Amazon Kindle Fire accounted for 21%, Samsung Galaxy occupy 8%. It can be seen that the 7-inch tablet considerable pressure for the survival of high-end flat-panel space.
About a 7-inch screen tablet products in recent years, more and more, and very competitive addition to a veteran of the Amazon Kindle Fire series, and Barnes & Noble Nook Tablet, this year, Google co-Asus launched Nexus 7, it can be said, other vendors 7-inch tablet as a powerful weapon against Apple. The Apple introduced the iPad Mini intent obviously is to fill the blank Apple mobile products in the market between the small screen (iPhone) and large screen (iPad) against competitors. Huatai Securities analyst Xu Zhanjie said: "iPad the Mini to combat competitors developed its low price, will give the Amazon Kindle Fire, Google's Nexus 7 and the small size of Barnes & Noble Noble Nook Tablet PC deadly blow. The Xu Zhanjie also said, "iPad Mini launch will be driving down the gross profit margin of the whole product system as compared to New iPad, iPad the Mini selling price is half of the New iPad, but the cost is not possible to reduce by half the iPad Mini gross margin Compared with New iPad, is bound to be substantial decline. "From the current market reflects the large number of consumers have begun to sell the old iPad market ready to switch, is very optimistic about the market for sales of the iPad Mini. AJ Securities TMT industry Mu Yun Zhou, a researcher said the iPad Mini release time to choose before Christmas, the next step is a peak season of consumption, coupled with its low price and brand awareness, sales of popular suspense no longer.Kill a thousand from the loss of eight hundred big sellers, iPad Mini may not be a great
This year's 7-inch tablet market competition has become intense, in addition to a veteran of the Amazon Kindle Fire series and the Barnes & Noble Nook Tablet, Google joint ASUS launch of the Nexus 7 and Microsoft will be released on October 26 Surface will become Apple iPad Mini strong competitors.From the price itself, Apple iPad Mini despite the high cost, but the price does not have an absolute advantage. And from the the iPad Mini performance point of view is not flawless. The survey shows that users believe accesorios ipad that the iPad Mini with a portable, high resolution, strong performance advantages; but there are also weaknesses launched Wifi version only, and does not support 3G network, and also the lack of scalability, endurance. Industry sources say that in the Tablet PC market competition, endurance, and content is the most important factor in these two areas, iPad Mini does not have an absolute advantage. Past Apple to rely on a powerful customer experience center stage, while the 7-inch market "shrink" iPad Mini could get a majority of consumers agree remains to be the test of time igogo
Judging from the current situation, Apple is prepared to sacrifice the direct product margin, low price, quick to seize the market. However, according to U.S. online shopping information aggregation website TechBargains.com data show that the site survey shows that only 18% of respondents said they want the iPad Mini, far lower than the previous survey said it wants to purchase 45% of the iPhone 5. The survey also showed that only 16% of Kindle Fire users said it will switch to the iPad Mini, 44% said it is satisfied with the Kindle Fire. As can be seen, the iPad Mini cheap route unattractive for high-end users, while not as powerful as attractive to a large number of non-Apple users.Meanwhile, iPad Mini can increase to a certain extent on the Apple user groups, but it can not fail to ignore the iPad Mini shunt their own users. For many users, the sale of the old iPad to offset the purchase of new cost is still a real choice iphone Auriculares cable Secondary trading site Gazelle.com, an increase of more than 80% of the number of month the site recently used the iPad, although not a small proportion of the old Pad users, but the trend is very obvious diversion of existing 10-inch market users. In addition, iPad Mini compressed profit margins of the 7-inch tablet market, also compressed a space of their own profits.Launch of Apple iPad Mini 7-inch tablet market detonated almost a virtual certainty, but the lack of iPad Mini may also be making its popular level is greatly reduced, at the same time, while the iPad Mini hot will also impact the entire 7-inch tablet market, as well as their other products Apple big sell but we can not say is excellent. low-priced line of iPad Mini Can Apple bring a new peak, also need time and the test of the market

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