Friday, November 2, 2012
Global Business highlights: Microsoft's new products will soon be sold so stay tuned.
Microsoft is trying to catch up with Apple and Google in the field of mobile computing, in this competition, the lack of application is considered to be Microsoft's Achilles' heel. In the past week, Windows 8, Microsoft's own tablet computer Surface as well as a series of mobile phones using the Windows system products have hit Android Handy the market in droves, Microsoft hopes to narrow the gap with competitors, but the world's largest software vendors still need to convince developers to participate in the reconstruction of a gave its PC big success of "ecosystem".Microsoft in Seattle on Tuesday held a major event, company CEO Steve Ballmer (Steve Ballmer) 2000 participating developers said in a sincere tone: "Please give us the preparation of a large number of applications." This event said "Build", the equivalent of Apple's Worldwide Developers Conference and Google I / O developer conference.
Build Assembly tickets of up to $ 2,000, but it is also good value for money, because Microsoft tickets for every purchase of development the FREE 100GB SkyDrive storage space as well as a per Surface Tablet PC. In addition, Nokia also presented them with Windows Phone 8 Lumia 920 smartphone.his unprecedented generosity "delivery" in fact passed a Microsoft publicly declared that "evangelism" signal. Most developers attending the Build Conference have been converted to the "Windows religions. The general sense of the outside world this year, Microsoft has the ability to rebuild their reputation as a stakeholder platform developers.
Developers responded positivelyApplication tool developers ComponentOne's product manager Greg Lute Zi (Greg Lutz) participated in the Microsoft Build Assembly, he said: "Microsoft in the activities organized by the conference are overcrowded, everyone wants to know more things Surface Tablet PC's performance is very amazing, usually Dual sim Handy take a critical stance against Microsoft to the outstanding performance of this product feel surprised. "ComponentOne business developers available for developers to use the functions in the application, such as a calendar or charts.
Design services to help companies to develop applications Ratio Interactive Chief Strategy Officer Ruth said Whitman (Russ Whitman), Microsoft has been aware of the need to apply the Windows 8 users to enrich the Windows Store store more attractive. He said: "Microsoft's poor performance in the application domain, which is no doubt but if Microsoft is focused on improving the application of quality rather than the number of applications, then they can win in the struggle with competitors."
On Friday, Microsoft released Windows 8 when some important content providers have also launched its own application store of the Windows Store, such as Netflix, "New York Times" Rovio "Angry Birds space version". However, the well-known brands such as Facebook and Twitter is still not login Windows Store shop.
However, Twitter Tuesday to change the attitude, announced that it will launch a native Windows application within the "next few months". In addition, the development of the the fast cloud storage service Dropbox, the online payment service PayPal announced and the sports channel ESPN, will soon launch a Windows version of the application. But Facebook has yet to announce plans to develop for Windows applications, Microsoft or its shareholders. Facebook users now exceed 10 million people.
Surface Phone concept map. Own brand of Microsoft Surface Tablet PC has been on sale, the Surface Phone also far behind?
SAN FRANCISCO, November 2 noon news, the online edition of the Wall Street Journal, citing people familiar remarks, said Microsoft is working with the Asian parts suppliers to test their smartphone design.
The part Microsoft executives parts suppliers, Microsoft is Outdoor Handy testing a smart phone design, but are unsure whether the product will go into mass production.One person said, Microsoft's smartphone display between 4 inches and 5 inches in size. In contrast, the Apple iPhone 5 equipped with a 4-inch screen, the Samsung Galaxy S III display size of 4.8 inches.
Microsoft CEO Steve Ballmer (Steve Ballmer) Monday in an interview with the Wall Street Journal, declined to comment on whether Microsoft will launch its own brand smartphone.Ballmer said at the time: "This year's holiday shopping season, we are very pleased to be with Nokia, Samsung and HTC to open up the market and I will not comment on whether Microsoft will take a different approach, or whether this aspect of the plan."Microsoft spokesman declined to comment.
Currently, hardware products including Microsoft launched the Xbox console, and just released Surface Tablet PC.
Analysts believe that if Microsoft really launched smart phone, then this would mean that the company will be further away from the design of software and hardware for the traditional partners "close to Apple" carrot and stick "approach.
Currently, powered by Microsoft Windows Phone smartphone operating system poor sales, Microsoft may follow Google for the introduction of the practice of the four-generation Nexus phone itself launched smart phone, to establish a benchmark for other manufacturers.On the other hand, Nokia CEO Stephen Elop (Stephen Elop) two weeks ago günstige tablet pc said on the earnings conference call, Microsoft released the phone, then he will welcome this approach, because it will pull Windows Phone devices sales. Answer analysts' questions, he said that the plan still had not been informed Microsoft.
The global smartphone market is expanding. Market research firm IDC expects global smart phone shipments this year will grow by 38.8 percent to reach 686 million.In 2010, Microsoft launched a youth-oriented smartphone Kin, but soon it off the shelf. This phone using the Microsoft brand, but by Sharp foundry.
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