Global Business News: Acer's first openly oppose Microsoft's entry into the tablet computer market

Acer hardware problem position for Microsoft to get involved in one of the most intense, president of Acer's Greater China Linxian Lang expressed the hope that Microsoft realized that the "hardware meal," it is difficult to eat, or more suitable to the professional hardware equipment manufacturers to complete all PC zte v960 manufacturers. Acer is Microsoft's entry into the hardware all PC makers to pronounce on the most intense, despite Microsoft sent a vice president for Greater China, Zhang Yongli, general manager of the consumer channel Division cheer for Acer's recent the touch product launches site, but Acer Greater China District president Linxian Lang still spot to the media said, to hope Microsoft realized that the "hardware rice" is difficult to eat, or more suitable to the completion of the professional hardware equipment manufacturers.
This is not a macro Acer first for Microsoft introduced Surface tablet computer dissatisfied, again this before, Acer CEO JT Wang has directly said macro Acer original plan early next year on the active introduction of the Windows RT product, but because the Surface of the launch, Acer will be cautious much . JT Wang also said that the the Acer Windows RT flat at least until the second quarter of next year in order to launch.Compared to Lenovo, HP, DELL, Microsoft launched its own personal PC regarding the ambiguous unclear Acer straightforward revealing a retreat concerns - of course do not worry about Microsoft the a bad hardware products, but to worry about Microsoft once done good this piece of business, Acer will be the biggest impact. As we all know, Lenovo, HP, DELL, in both the commercial market and business investment, while Acer has the Founder a commercial brand in the Chinese market, on a global scale is basically a consumer market brand.
Much suppression of the Tablet PC PC consumer market in the past two years, the analyst firm iSuppli estimates under the tablet and the double blow of the recession, this year PC shipments compared to last year, a year-on-year decrease of 1.2% from 2001 the first time since the inverse growth ainol novo 7 advanced 2 When consumers become more accustomed to the Tablet PC instead of the laptop to enjoy the content, the more sad days of the traditional PC manufacturers, Acer's third quarter results are less than ideal, profit was only $ 2,320,000.Windows 8 listed to a lot of traditional PC manufacturers a high opportunity Tablet PC, but Microsoft is eager to launch its own branded hardware allows the opportunity to become full of variables, since Microsoft has not yet gone to the community the strategic significance of the Surface. Band from open to closed, but no history of accumulated unimaginable advantage of Microsoft will inherit the years Windows Windows 8 Windows RT based on the ARM architecture but there is such a possibility.
The Windows RT only support application stores to install the software, and does not sell to consumers, this is completely Windows 8 practice more similar to Apple iOS. In this sense, the Acer launched against Microsoft hardware vigilance becomes a matter of course, Microsoft's view of the use of the Windows RT build an enclosed Tablet PC operating system, Microsoft is another strong opponent in the field of personal PC will only consumer business Acer is just like a nightmare to reproduce.Acer finally done two things, the First Hug Windows 8 the opportunity to bring the traditional PC industry, while cautioning concern the Windows RT prospects.
Microsoft Surface is not openly admit trying to hardware and software integration, but almost all PC makers are aware of this truth: Once Microsoft is determined to gemei g9 compete with PC manufacturers, PC manufacturers very hard to resist. In the past 10 years, the PC business is already most of the hardware manufacturing outsourcing to Taiwan on behalf of industry, retaining only the R & D and brand channels, Microsoft eat the "hardware rice" to provide the best help; while Microsoft operating The system cost compared with traditional PC vendors, plus Microsoft lose money on the console market for several years but also to seize the market precedent, all the PC companies fear.
The Lenovo Yoga flagship product launched in the near future into Windows 8 and Windows ipro i7 version, but whether it is a product launch or a series of pre-sales activities, Lenovo have deliberately downplayed the existence of Windows RT products. HP and Dell are not actively promote the Windows RT products, but these companies do not like Acer's high-profile opposition. But apparently no one was willing to contribute too much force at Microsoft that attitude before for Windows RT ecosphere development.
The PC industry has too many opponents, nobody Yanghuweihuan courageAccording to foreign media reports, Microsoft announced Surface Tablet PC, there are a lot of people in the industry speculated that it would affect the relationship between Microsoft and its OEM partners. Now, the prophecy came true.Acer spokesman said in a statement: "On the one hand, Microsoft is our partner; but on the other hand, Microsoft's behavior will make it even all PC makers competitors we believe that Microsoft released its own brand Tablet PC is detrimental to the entire PC industry. "Acer previously had a request to Microsoft decisions whether or not to enter the Tablet PC market to "think twice. JT Wang, Acer chairman and chief executive officer, said Microsoft's entry into the tablet computer market will adversely affect the global computing ecosystem. He said: "We have asked Microsoft to think twice, which will cause a huge negative impact on the entire ecosystem, other brands may make a negative reaction to you (Microsoft) are not good at dealing with this situation, so please think twice."
Microsoft Surface Tablet PC will enter the market in October, it will be in direct competition with the Acer Iconia or HP Touch Pad.In the past 20 years, Microsoft and Acer have been enjoyed a mutually beneficial relationship between the two companies, but this relationship will face the biggest crisis since Microsoft's entry into the tablet computer market.According to the Global Chief Operating Officer of Acer personal computer Ganbo Long (Campbell Kan) said the company is seriously discuss how to respond on the s9900 Surface. He said: "If Microsoft wants to carry out a hardware business, we how to do? We should continue to cooperate with Microsoft, or looking for other partners?"This is Acer's first openly against Microsoft and its Surface Tablet PC. Microsoft's behavior will certainly make its OEM partners uneasy. In the past, Microsoft has been focused on software and hardware business to OEM partners. This time it will launch its own tablet PC hardware, in direct competition with the OEM partners.
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