Wednesday, November 14, 2012

Global Business News: China's smartphone industry bottleneck has come


Have faced and the traditional PC market, the pace of development of the smart phone hardware baterias iphone 5 chinos performance has far exceeded the rate of innovation of software applications, which makes the the user hardware upgrade demand for replacement power will be greatly diminished, for intelligent The mobile phone industry is undoubtedly a danger signalConsumers keen on smart phones, the 2012 is undoubtedly a good year, while the average market price of a variety of heavyweight product releases were falling, the first also the price of 4,000 yuan more than the quad-core Android smartphone went into December, has fallen below $ 2,000, cost-effective to enhance the speed of the history of rare. But for the smart phone industry in 2012 is still rather some wrap up the taste, whether it is the first half of the Samsung GALAXY S3, or the second half of the Apple iPhone 5, in addition to the screen, processor, memory and other hardware indicators continue to rise outside, are difficult to bring to the forefront of the user experience too fresh. Of course, we can not completely deny the efforts made by the manufacturers of hardware and software innovation, but we still need to address, a revolutionary innovation has indeed very rare, this is not just Apple needs to face the problem, but also almost all smartphone manufacturers the need to accept the challenge.
Due to the working properties, I have more opportunities than the Cable iphone 5 average consumer for the first time exposed to the latest smart phone products, but this is more than six months, the interest of the author of "playing machine but gradually subsided, because without him because feel too much different. Last weekend at a gathering of friends, a fellow author also issued such a feeling, "Recently, there really is interested in the switch, because in exchange for going or installed several software to use them in fact are not too many difference similar to the feelings of the author is equally profound understanding, indeed, now equipped with a larger screen, the new smartphone faster processor than last year or the year before, to enhance many performance certainly, but for the author such non-gamers of the user, this performance improvement brought differentiated experience in actual use the process was too small, or even negligible. This feeling, and a few years ago I give up feeling very DIY computer upgrade, that is "good enough". Yes, that is good enough, and have faced the situation of the traditional PC market, the pace of development of the smart phone hardware performance has far exceeded the rate of innovative software applications, especially in the more objective efficiency, enhance the experience on hardware The pace of development has gone beyond the scope of users to direct perception, which allows users to generate replacement demand for power will be greatly diminished because the hardware upgrade, this is a dangerous signal for the smartphone industry.
Of course, conclude that the development of the smart phone industry will go downhill somewhat premature. After all, even in the domestic market, as well as hundreds of millions of users are still using feature phones, they need three or even five years to fully replace the smartphone is still large enough opportunities for firms, but the memory The huge amount of users does not mean that each manufacturer can make a profit, as huge sales does not equal money like. Lenovo recently released earnings data in this regard can be exemplified on quarter smartphone sales broke the 7 million mark, an increase of 18 times, but the business is still a loss, visible only depend on the scale of victory, is not so easy . In fact, not just the association, with the exception of a small number of manufacturers such as Samsung, Apple, the vast majority of smartphone vendors have emerged the status of the losses or profits decline, largely because many vendors swarmed into the mobile phone industry, led to this vicious market prices due to increased competition. But the deeper reason is not only because of the increase in the number of vendors, but because the vast majority of manufacturers only ability commence at the hardware level competition, while unable to develop innovative software and application levels, over time, we can easily foresee the future of the smartphone market perhaps will embark on the old PC industry - the leather off his own life.
In recent years, with the popularity of smart machines is the use of the mobile phone cargador iphone 5 brought to a certain height. How to really buy the best smart phone is still a big problem. This allows them to buy mobile phones tend to fall into certain misunderstandingHardware pursuit MistakesMany phone released known as Global clocked the fastest smartphone "smart phones began to enter the quad-core era", so some consumers purchase too much emphasis on the processor clock speed and number of cores, it will issue not considered "1.5GHz dual-core is about to be eliminated, such remarksWe have to admit, quad-core processor really improved performance, but in actual use is difficult for users to experience significant difference in quad-core and dual-core. Because most cases, in order to maintain lower power consumption, these four-core chip are running in the state of the low frequency dual-core or single-coreSome mobile phone manufacturers in the size of the screen on the bottom line competition, four inches is not enough even expanded to five inches, and even some giant-screen phone users can not single-handed operation due to body size is too large lead. Phone as a mobile communications tools, portability should be an important feature of the phone screen over 5 inches, has lost this characteristic.
Ran sub pursuit MistakesThe run points has become the important indicators to measure the cargador coche iphone 5 performance of smart phones, major professional mobile website reviews will focus Luo list of running sub-data. Run points higher means stronger performance to some extent, but the phone is used with the actual user experience than ran sub importantIn fact, some manufacturers will be optimized for testing software on the Android system, allowing their products to get a higher run points. Before the news, the authority of the test software 3DMark will launch this year, the Android version, then run points battle will be more intense. We recommend that everyone buy mobile phones, it should be more to see the practical application of experience, such as games fluency, software loading and web browsing speed.

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