Thursday, December 20, 2012

China Yiwu Christmas ornaments for sale ten percentage points lower than the same than in previous years


Christmas is approaching, colorful Christmas gift in front of everyone and add a lot of festive atmosphere. However ideas regalos navidad by the overall economic environment and the impact of e-commerce, Christmas gifts of of Hangzhou HuanBei Commodity market, even though the businesses selling prices have been cheaper than last year, but sales still less than in previous years.
Filed Christmas gift, I must mention Yiwu, 80% domestic, 60% of the international Christmas gifts from Yiwu. The statistics show that from January to October this year, Yiwu Christmas gifts export sales growth of approximately 40%. However, Yiwu Christmas Products Industry Association, said Chen Jinlin, Yiwu Christmas Gift enterprises increase over last year more than 200, so less profits allocated to individual enterprises, the Yiwu Christmas gift enterprises to enter the era of meager profit igogo
Christmas gifts business than in previous years
Electric minutes to go to the store "cake"
Yesterday, the reporter went to the North Central Commodity market, many operators told reporters that the business of Christmas gifts this year than in previous years.
Chen Jiayuan shop owner told reporters that this year's Christmas gifts in the market is basically in the middle of November to put out, although the price is lower than last year, but business is still not satisfactory, regardless of sales or profits than last year decreased by about 20%. For example, last year sold the last 30 years the trees of 1.8 meters "golden cycads, the unit price to sell $ twenty or thirty, but this year, selling only eighty or ninety one, or are no longer marketable, and now only sell 10 the trees about profits do not want.
Young boss usually mainly engaged in the jewelry store on sale and its related products and gifts during the Christmas and New Year. November 25 of this year, he put on a Christmas gift, he told reporters: "This year in business last year, good Christmas gifts prices also fell, like this medium red bell sold for 50 yuan last year, today we sold only 40 million. "
He said the current store promotions, because these days is the peak season but commodity prices have been very low. Yang said the boss, purchase larger than the main hotel and units, individuals rarely. The store to buy a bell Miss Lee told reporters: "I do not buy much, bought a bell to go back to his son to play."
Reporter saw 317-332 Booth near the entrance hung a Christmas gift, the audience processing "brand, customers and more. Shopkeeper Hu boss told reporters, this year not to do business, to seek the promotion of reminding these days. 'Process' has been launched for several days, although more guests, but the prices are low, there is no profit. "He said with emotion," Christmas business year after year, last year, despite not ideal, but gross profit of 30 percent this year, no loss, like I just want to get stock pin, cheaper does not matter to return the funds, and quickly. "
Miss Wu Hu boss shop to buy a Christmas gift of 430 yuan, including 30 ribbons, four queen snowflakes, 5 string trumpet bells, 300 balloons. She told reporters that this is the unit Christmas. Side of Yang boss said: "If you do not engage in 'process', in the last year, then, these things are expensive 200 yuan."
Christmas gifts why sales so sluggish? Hu boss analysis, for three main reasons: Christmas is a foreign section, the fresh enthusiasm a bit off; recession, units, individuals are "able to save the province"; electric points take a lot of the "cake". This reporter has learned, a good Christmas gift sales on Taobao single piece of merchandise turnover thousands everywhere.
Yiwu Christmas Gift export, enter the era of meager profit
The three countermeasures Development's foreign trade industry
Christmas gifts is one of the Yiwu foreign trade pillar industry, Christmas is coming, the foreign trade of the Christmas gifts already basically ended. Annual May to October is the peak season for sales of Christmas gifts in Yiwu market. Despite the poor performance of the traditional European and American foreign trade market this year, Brazil, Russia and other emerging markets to make up for the lack. Yiwu Christmas gifts total export growth of about 40% in January-October this year. The domestic front, a lot of growth this year and fourth-tier cities in order.
Yiwu Christmas Products Industry Association Secretary-General Chen Jinlin told reporters, Christmas gifts this year, exports although the overall situation is good, but because of the rapid growth of the number of enterprises, the profits of individual companies or decline. Two years ago, more than 400 Christmas gift enterprises in Yiwu, 500 more than last year, this year has reached more than 700 business Christmas gifts Christmas toys, Christmas costumes, Christmas trees, and tens of thousands of varieties.
Said Chen Jinlin, the structure of the Christmas orders this year with previous years, the biggest decoracion navidad difference is that a small increase in the number of orders, large orders decreased. Yiwu Christmas gifts manufacture of raw materials, labor costs and transportation costs are increasing, coupled with intense competition, export enterprises are basically small profit. "Cake, each person assigned to the less." He said, "Many enterprises have varying degrees of decline in exports. Course, enterprises have done well, not much."
But there is good news, Chen Jinlin said: "some foreign getting goods to Guangdong, turning to Yiwu market, even if the market in Guangdong, about 80% of the products from Yiwu. Companies to reduce the amount of orders is significantly less than the increase in part igogo
So, next the Yiwu Christmas gift industry is how to develop? Chen Jinlin said: "In the face of the financial crisis, we want three countermeasures: first to research and development of new products, the manufacture of low-cost, high-quality Christmas gifts, in order to obtain higher profits. Followed by the development of new markets such as Brazil and Russia is a surprise. actively participate in trade fairs, take the initiative to promote our products, direct access to international customers

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