Business Information: Tablet PC sales in China first in the world

Global tablet PCs continued to show high growth, market research agencies generally android tablet pc expected, Tablet PC shipments will surpass laptops, especially this year, pushing major brands Factory to grab cheap commodities, including apples, apple brand and non-brand tablet market will be white three pillars, which more hope whitebox tablet netbook wave replication, have resorted to price competition, competitive mobile device application processor manufacturers MediaTek (2454), Qualcomm, NVIDIA and China's domestic manufacturers have plans to launch low-cost version of the processor, play low price tablet price war fueled role.
According to research coordinating body DIGITIMES Research estimates that this year the total tablet PC shipments will reach 254 million units, representing growth of 63.9 percent, of which Apple shipped about 73 million tablet units, non-Apple camp branded tablet shipped about 82.4 million units , white card Tablet PC watching 98,600,000 units.
Which whitebox tablet brands continued this year in the low-cost strategy arrives next competition will be more intense, with the present brand factory price war has hit run, 7 to 8 inches from the original $ 199 price has dropped to $ 149 direct, even will further dropping to $ 99, while the white card flat prices continue to dip, estimated in 2013 the lowest order entry-half the retail price will drop to $ 40.
DIGITIMES Research analysis, Andriod tablet white card before the launch of the Google Nexus 7 has a non-Apple tablet PC shipments main camp, and now in addition to Nexus 7, ASUS deformation plate and Acer Iconia B1, HP Slate 7 other brand models are added to the price war fighting , will compress white card room to grow, but you can still whitebox tablet high cost, increase consumer willingness to buy, in addition to previously developed markets, emerging markets will also be open and educational tablet applications, becoming Android Tablet PC brand and white card new areas to compete with each other.
In addition, white card Tablet PC manufacturers as a positive addition to price, quality and tablet android specifications have begun to strive to improve, enhance competitiveness, making products with cheap brand models tend to blur boundaries.
Regardless of the whitebox tablet resorted what strategy to grab market, DIGITIMES Research is expected to see the most important AP processor, for mastering white card and branded low-cost tablet overall rise opportunities, MediaTek will launch a low-cost version of the process in the second half device, NVIDIA Tegra 3 processor plans to cut prices in order original field of transition to low-end market, while the mainland application processor vendors Allwinner, Actions also started a price war, blockades original white card processor market eroded further led whitebox tablet production costs down, provide low-cost tablet PC price war price cut.