New: China unlocked android cell phones manufacturers branding difficult

The rise of mobile Internet to promote the popularity of intelligent machines, PC the smartphone to android 4.1 phones become a new Internet portal. In order to compete for entrance, Internet companies began custom terminal. With the traditional profit model different manufacturers of hardware, the Internet machine built by intelligent software to charge. Therefore, do not rely on hardware manufacturers to profit from the Internet intelligent machine price pressure is very low. For example, millet technology newly released quad-core red rice, price is only 799 yuan, will redefine the quad-core thousands of intelligent machines marke igogo
Canaccord Genuity said the latest data, the first quarter of 2013, Apple and Samsung took almost 100% of the profits of the entire industry. Domestic mobile phone embarrassing situation was carried to the table again. Improve profits has become a major domestic mobile phone manufacturers responsibility, and profit is the key to build mobile phone brands. android 4.1 phones
Tough brand building android 4.1 phones
"Whether it is for brand building, or to consider profit, domestic manufacturers introduced more than 3,000 high-end mobile phones are the must do." A traditional cell phone manufacturers such high-level position.
Apple leads the high-end compared to the domestic development of intelligent machines path is the first to quantify the foundation, then the product refinement. Previously competing for the market, we have been price competition, as well as allowing users to think that domestic manufacturers will only do thousands of intelligent machines. While some manufacturers then turned around and took the road of brand building, only to find already saddled with too heavy a burden.
Internet has a survey on domestic intelligence machines, 201,118 people will vote, the survey showed 34.7% of users believe 1001-1500 yuan price of domestic brand mobile phones can accept, willing to accept 1501-2000 yuan price of domestic brand mobile phone users accounted for 32.8%, both of which add up to 67.5%, while the 1000-2000 yuan mobile phone is known as the thousand machines, indicating that domestic users of domestic brands is still the most recognized thousands of intelligent machines.
Intelligent machine concept further away, along with innovative stalled, foreign brands best cell phones offensive in the low-end market, fierce competition with domestic manufacturers. For domestic manufacturers, the lack of innovation to lead the high-end, flagship thousand machine market already small profit margins, will usher in the high-end manufacturers in the low-end of the competition. Domestic mobile phone brand on the road increasingly difficult.
However, the domestic brand-building has never been intermittent. ZTE Nubia, Lenovo K900, and Huawei Mate, P6, are domestic manufacturers to enter the high-end and the launch of the brand. In fact, compared to foreign high-end brands, the domestic some phones have done is not bad. They need to focus on certain details of grinding in brand management, the ultimate success of the minds of consumers to get rid of domestic manufacturers only thousand machines "burden." android 4.1 phones igogo
Brand mobile phone lies in the details, and if domestic manufacturers will be able to achieve the ultimate user experience, users are still able to get the respect. Of course, as domestic consumers, we should also give more opportunities for domestic manufacturers.